BCSEO.ca exists for one job: helping British Columbia trades, home-service and local businesses get found in search. We don't sell ads, logos or social posts here. Keeping the focus narrow lets us go deep on the parts of SEO that move calls for BC businesses, from map results in a single town to content that earns trust across a region.
The company behind the site
BCSEO.ca is part of the Sedighi.ca and SAZ.ca group of companies. The group is Canadian and headquartered in Vancouver, BC.
- Sedighi.ca is Ali Sedighi's growth, marketing and technology consulting company. Trades.Agency, the parent of this SEO site, is one of its brands, next to HVAC.Agency, HVAC.Digital, BusinessConsulting.ca and Conv.ca.
- SAZ.ca (Strategy & Acceleration Zone) is where owners go when the question is bigger than search: strategy, AI adoption or revenue acceleration. Its strategic leadership comes from Sedighi.ca, and Ali holds the Founder & Managing Partner title there.
Within that group, BCSEO.ca belongs to the Trades.Agency family, which serves trades and home-service businesses across Canada. BCSEO.ca is the BC-only, SEO-only branch of that work. For a wider mix of services in the province, our sister service BCAgency.ca covers ads, websites and reviews.
Ali Sedighi, MBA
Ali Sedighi leads BCSEO.ca. His training is an MBA in Technology Management. His career in digital marketing now runs 17+ years: it began in 2007, the year he set up ONE.ir as a full-service digital marketing agency. He now lives and works in Vancouver.
Later ventures include Conv.ca, a conversion-rate optimisation agency, and MyAutomation.ca, alongside his role as Founder & Managing Partner at SAZ.ca. His client work spans Canada, the USA and Dubai. In heating and cooling alone he has built 150+ live HVAC websites, among them CombiBoiler.ca, GasBoilers.ca and Roma Heating & Cooling.
That HVAC portfolio is where most of our published proof comes from, so on this site we describe it plainly as results from our HVAC work. The search principles carry over well to other trades, which is why we apply them to BC plumbers, electricians, roofers and local service firms. The results page explains what each case shows.
How we work
Four habits shape every engagement:
- Calls over rankings. A ranking report looks good in a meeting. A call log pays the bills. We report rankings, but we judge the work by enquiries.
- Honest geography. We only build pages and service areas for places you really serve. That keeps you inside Google's rules and stops you wasting money on towns you won't drive to.
- You own everything. Your Google Business Profile, Search Console, analytics and website stay in your name. If you leave, nothing needs to be "handed back".
- Plain reporting. Each month you get a short summary: what we did, what changed, what we'll do next, and anything we need from you.
We also say no. If a business's job value or capacity won't support a paid SEO plan, we tell them, and point them to our free guides instead.
What we are not
Our work is digital marketing and business consulting for trades and home-service owners. No wrenches, ladders or service calls: we are not a contractor, and installing, repairing or servicing equipment is never part of what we sell. We don't give engineering, legal or compliance advice either; where regulators such as Technical Safety BC are relevant, we link to them and let them speak for themselves.
We don't promise rankings, lead counts or results, because Google controls its results and nobody outside Google can honestly promise them. What we do promise is a clear plan, work you can see, and straight answers.
Why a BC-only SEO service
British Columbia's mix of dense cities, island communities and long highway corridors makes its search patterns unusual. Keeping this service to one province lets us learn those patterns properly: how Saanich residents search differently from Victoria residents, why a Kamloops profile rarely reaches Williams Lake, and when a Punjabi or Cantonese page will outperform an English one. The areas page sets out what we have learned region by region.
Next steps
If you'd like to know how search works for your business and your towns, the services page explains each part of the work and the pricing page sets out plans. When you're ready, contact us by call, text or email. You'll speak with a senior strategist from the first conversation.
Frequently asked questions
Who owns BCSEO.ca?
BCSEO.ca belongs to the Sedighi.ca and SAZ.ca group of companies. Sedighi.ca is Ali Sedighi's growth, marketing and technology consulting company; SAZ.ca is the group's strategy and revenue-acceleration consulting firm.
Where are you based?
Our headquarters are in Vancouver, British Columbia. We work with businesses anywhere in BC and meet by video call or in person, as well as by phone, text and email.
Will I work with Ali directly?
Ali leads strategy and reviews every plan. Day-to-day, you deal with a senior strategist rather than a junior account coordinator, and you can reach the team by call, text or email.
Are you a contractor?
No. We are a marketing and business consulting service. We don't install, repair or service anything, and we never compete with our clients for jobs.